About the Song
In 2003, Corporate Magic, under the creative direction of Stephen Dahlem, orchestrated an unforgettable Thanksgiving halftime concert featuring country music sensation Toby Keith at the old Texas Stadium in Irving. This iconic performance not only entertained Cowboys fans but also captivated a national audience. The stadium’s open roof, often humorously referred to by locals as a spot for God to watch his favorite team, set the stage for Toby Keith’s remarkable show. The field was adorned with dancers and cheerleaders who donned cowboy hats and sparkly silver chaps, adding a touch of glamour to the performance. Toby Keith’s music, known for its patriotic flair, resonated deeply as he saluted U.S. troops, coming on the heels of the United States’ invasion of Iraq eight months earlier. Toby Keith’s unforgettable halftime setlist included hits like “Beer For My Horses,” “How Do You Like Me Now!” and “Courtesy Of The Red, White And Blue (The Angry American).” For years, the Dallas Cowboys’ Thanksgiving halftime show, masterfully curated by Charlotte Jones, has marked the beginning of the Salvation Army’s Red Kettle campaign. Toby Keith himself acknowledged the incredible impact of the Salvation Army’s work in supporting those in need.